Home page makeovers (very popular!)
Set up or overhaul Search Engine Advertising program
Simplifed e-commerce sales path (from 9-clicks to 2)
Overhauled Email registration programs and promotions
Wrote landing pages to sell
Built an avatar personality who can sell
Conversion email series
Built a proper, opt-in list and email program
Direct-mail, lead-gen and long sales package
Direct-response print ad to re-brand client
Launched a "wiki" vendor gossip board
Strategy and copywriting for new product launches
Wrote strategy and marketing plans; brand assessment
Competitor research, recommendations
Customer interviews
Collected and wrote testimonials
Postal and email list research and recommendations
Ad agency disaster relief
(mopped up pricey client mistake!)
Lead Gen Email: Web advertising opportunity
Built link network and content for site
Tripled open rate with powerful subjectlines
Added polls and
quizzes and downloads to make site interactive
Wrote "White Paper" for client to offer as premium in
email promo 
